BUILDINGThere is a particular kind of morning that only exists on Gulf Shore Boulevard North – Naples' most storied waterfront address – the kind where the sand is still cool underfoot before nine, and by noon the same short walk leads instead to a private dock, an idling boat, and an open horizon toward the Ten Thousand Islands. For decades, that dual life – beach on one side, bay on the other – has belonged almost entirely to a handful of legacy estates in The Moorings. Now it belongs to just fifteen new owners, in a limited collection of residences bringing a quieter kind of exclusivity to a downtown Naples address that rarely, if ever, comes up for sale.

AERIAL VIEW

2020 Gulf Shore is now offering its widest range of floor plans yet – including a new two-bedroom- plus-study option – with pricing on the remaining inventory starting from $4,625,000, a reflection of just how tightly held this stretch of Gulf Shore Boulevard has become. The particulars behind that pricing are worth reading plainly:
  • East Building 2 Bedroom + Study: 2,386 – 2,431 SF interior (2,693 – 2,738 SF total with terrace), starting at $4,625,000
  • East Building 3 Bedroom: 2,642 SF interior (2,999 SF total with terrace), starting at $4,975,000
  • West Building 3 Bedroom + Study: 3,754 – 3,775 SF interior (4,120 – 4,141 SF total with terrace), starting at $7,900,000
  • Ten-foot ceilings and energy-efficient impact windows throughout
  • Interiors curated by the acclaimed Soucie Horner Design Collective
  • Chef's kitchens outfitted with Wolf, Sub-Zero, and Miele appliances
  • Spa-like primary baths with Kohler, Kallista, and Toto fixtures, marble and mosaic tile
  • Eleven private boat slips for vessels up to 32 feet, plus a dedicated kayak and paddleboard launch
  • Two private rooftop decks with outdoor kitchens, and a marina-front resort-style pool
  • Under-building parking with EV charging, plus concierge and home watch services for lock-and-leave livingThe buyers behind that scarcity are overwhelmingly cash-capable, largely relocating from higher-tax states, and functionally indifferent to mortgage rates – which means the residences that hold their attention are the ones offering genuine scarcity: new construction, walkable proximity to Fifth Avenue South, and direct water access that no amount of renovation can manufacture on an older lot. With its new two-bedroom-plus-study plan now available, 2020 Gulf Shore also opens that scarcity to a buyer seeking a more efficient lock-and-leave footprint without leaving the address behind.

    POOL

  • A Boutique Address, By Design

    Named simply for its address, 2020 Gulf Shore comprises two boutique mid-rise buildings – East and West – set on one of the most coveted stretches of Gulf Shore Boulevard in The Moorings, with the Gulf of Mexico at the front door and a private harbor on Moorings Bay at the back. The development is led by Golub & Company, a family-owned firm with more than six decades of experience and a portfolio that includes the Tribune Tower Residences in Chicago and The Bristol in West Palm Beach, in partnership with Barron Collier Companies, the Naples-based firm behind Ave Maria and Mercato with a 115-year history shaping this part of Florida. Together they have kept the project deliberately small: fifteen residences in all, a scale that reads less like a condominium and more like a private residence club.

“Few places offer the rare privilege of walking to the beach from your front yard and stepping onto your boat from your backyard,” said Lee Golub, Managing Principal at Golub & Company, of the project's guiding idea – a promise the floor plans, and the address itself, were built to deliver.

BEDROOM

Where Soucie Horner Design Takes You

Interiors are the work of Soucie Horner Design Collective, the award-winning firm behind private residences and resorts on several continents, and their touch is evident from the moment the access-controlled elevator opens directly into the great room. “Our motto is design takes you there,” said Martin Horner, the firm's co-founder. “We're creating a neutral, timeless backdrop so residents can bring in their art, collections, and personality.” That philosophy runs through custom François & Co. oak flooring, a wet bar with undercounter wine storage, and chef's kitchens built around a full Wolf and Sub-Zero package, while spa-like primary baths bring in honed marble, mosaic tile, and a deep soaking tub for a resort-caliber finish, room to room. For buyers who prefer to arrive and simply live, Soucie Horner also offers curated, turnkey furniture packages built directly from the model residences.
DECK

Amenities Built Around the Water

Every amenity at 2020 Gulf Shore answers directly to its setting. Eleven private boat slips, accommodating vessels up to 32 feet, sit along Moorings Bay beside a dedicated kayak and paddleboard launch – genuine boating access that few new Naples buildings can still offer so close to downtown. A marina-front resort-style pool anchors the harbor side, while two private rooftop decks, each fitted with its own outdoor kitchen, open onto sweeping sunrise and sunset views. The community is pet-friendly by design, and under-building parking arrives with EV charging built in. A collaboration with Juniper Holiday + Home rounds out the offering with concierge and home watch services, so a second home here can arrive fully provisioned – refrigerator stocked, housekeeping arranged – rather than treated like a second job.

PATIONaples, At Your Door

Ask a longtime Moorings resident what makes this stretch of Gulf Shore Boulevard irreplaceable, and the answer is almost always the same: nothing here requires a car. The beach is a short walk across the street through the Moorings Beach Club, and the new Four Seasons Hotel Naples sits just a few minutes further along the sand. In the other direction, Fifth Avenue South and Third Street South are under ten minutes away, home to some of Southwest Florida's most celebrated restaurants, private art galleries, and designer boutiques. For a more resort-paced afternoon, The Village Shops on Venetian Bay offer waterfront dining and Mediterranean-inspired shopping, while Waterside Shops a short drive north brings Gucci, Louis Vuitton, and Saks Fifth Avenue into a garden setting. Culturally, the neighborhood is just as well positioned – Artis–Naples and The Baker Museum, Gulfshore Playhouse, and Opera Naples are all a quick drive away, and Lowdermilk and Cambier Parks offer their own quieter version of an afternoon outdoors. Southwest Florida International Airport is 45 minutes north for commercial travel, with Naples Airport minutes from home for private aviation.

KITCHEN

A Rare Opportunity, Priced Accordingly

With only fifteen residences ever built at this address, and floor plans now ranging from an efficient two-bedroom-plus-study to a full three-bedroom-plus-study residence, availability moves quickly and privately, and the remaining inventory is thinning by the season. In a market defined by scarcity at the top, buyers considering this level of investment are best served by an advisor who
understands both the building and the broader Naples luxury landscape – someone who can evaluate a residence against every comparable waterfront address in The Moorings, negotiate accordingly, and protect a buyer's interests with complete discretion.That is precisely the role Scott Hansen and The Scott Hansen Group have built their reputation on across Southwest Florida's luxury market. Whether the goal is a primary residence, a seasonal retreat, or a long-term addition to a real estate portfolio, working with a Scott Hansen Group luxury advisor ensures every detail – from floor plan selection to closing – is handled with the discretion and market expertise a purchase of this caliber deserves.

TERRACE 2

For an appointment to discover the remaining residences at 2020 Gulf Shore, CONTACT Scott Hansen and The Scott Hansen Group at (239) 565-2135 or SHansenRealtor@gmail.com.

This article is for informational purposes and is not an offer to sell or a solicitation to buy. Pricing, availability, fees, and specifications are estimates and subject to change without notice; oral representations cannot be relied upon, and final figures should be confirmed against the official condominium documents and your Scott Hansen Group advisor.